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“The NDTA needed to change management associations in late 2023 following a tumultuous previous year and a half. We needed listening, communication and partnership resulting in responsive action. Cameron's association management experiences aligned well with the needs of NDTA. C2, Cameron, and her staff introduced new technology avenues to support the needs of the membership. As an organization that provides education, their work supports a more robust approach and increasing efficiency. Cameron and her team have taken the time to listen and learn from us and offering recommendations that will lead to overall success.”
Robbi Farrow, OTR/L, C/NDT, President, Neuro-Developmental Treatment Association Occupational Therapist
Full-Service Management
“Cameron and the C2 team have been instrumental in LGBT MPA’s growth and success, particularly in reshaping our mission and vision to better reflect our purpose and strengthen our connection with members and industry allies. Their input was clear, practical, and well-aligned with our goals, and they’ve worked hard to improve our brand recognition, positioning us as a respected voice on diversity and inclusion within the global events industry.”
Kyle F. Jordan, CAE, CEM-AP, CMP, DES
Chair, LGBT Meeting Professionals Association
Director of Meetings, The Institute for Operations Research and the Management Sciences (INFORMS)
Full-Service Management
“Working with C2 Association Strategies is one of the best operational decisions we have made at our association. Cameron an exceptional strategic partner, and the staff she has hired to work with our team have been top notch. Not only are they notable experts in their respective fields, but they also have fit right into the association culture. We could not have been as successful in our overall staffing model without C2’s contributions and commitment to excellence.”
Marta Perez Drake, COO, American Association of Colleges for Teacher Education (AACTE)
Fractional Director of Meeting & Conferences, Fractional Senior Director of Membership Strategy & Partner Growth
“During our first year with C2 Association Strategies, our executive director and her team helped us calibrate and prioritize strategic needs. She is an excellent sounding board, and our organization has benefited from her wealth of knowledge. Although she is very experienced, she approaches situations with active listening and patience – never dictating the next move. I personally have appreciated the opportunity to learn from her. She is professional and friendly – making her an easy partner to work with. She prioritizes what is best for the organization and helps to keep us focused. We were delighted to have an opportunity to work with Cameron for a 6-month check-in to reflect on our time with the company so far. Clearly C2 Association Strategies has a strong emphasis on feedback and continued improvement.”
Sarah Wallace, PHD, CCC-SLP, ASHA-Fellow | President, Aphasia Access
Professor & Director, Master’s Degree Program in Speech-Language-Pathology, University of Pittsburgh
Full-Service Management
“The C2 Association Strategies team has demonstrated exceptional professionalism and expertise with the PCMA Capital Chapter during our 2023-2024 transition in management companies. Their collaborative approach has greatly benefited our organization. The team’s contributions, including Cameron’s willingness to create and present educational content for our chapter leaders retreat, board orientation, and strategic planning facilitation, at no additional cost, have added immense value to our initiatives. C2’s dedication and skills are truly commendable, and we are excited to be working with them.”
Carson Edwards Jr., MBA, CASE, CDMP, President-Elect, Professional Convention Management Association Capital Chapter
Global Account Executive, Global Sales, US & Canada, Marriott International
Full-Service Management
“Working with C2 Association Strategies has been a game changer for our association! Their team has been incredibly reliant, responsive, and hardworking for our group. Our association was struggling and needed a change, and we are thrilled to have found and partnered with C2 in the last year to get us on the right track. Thanks to Cameron and her team, we’ve seen a significant improvement in our operations and feel that we are approaching the future with a renewed and positive excitement!”
Paul Jester, PLA, ALSA, Immediate Past President, Landscape Contractors Association MD DC VA
Landscape Architect, JG Landscape Design
Full-Service Management
“C2 helped turn around our organizational finances in a relatively quick amount of time. They brought a streamlined and responsible approach to our budgeting and expenditure execution that adapted to our then financial situation and instituted steps that brought us financial security for years to come. Additionally, their commitment and diligence has led to unprecedented corporate member recruitment and an increase in our general membership as well. Our association, without a doubt, is in far better shape thanks to the efforts of C2.”
Kevan Stone, CEO, National Association of County Engineers (NACE)
Strategic Planning Facilitation, Membership, Partner Growth, Marketing, Finance, Annual Conference Support
“Cameron’s exceptional leadership and expertise were instrumental in guiding the strategic planning process for the National Association of County Engineers (NACE). She worked closely with our executive Committee to design surveys to obtain input from our entire membership. The input process she developed was the foundation for our entire strategic planning effort. Both early on and especially during our strategic planning retreat, Cameron’s ability to facilitate discussions, synthesize diverse perspectives, and drive consensus among committee members was invaluable, especially since we had limited time to do this work. Cameron's strategic insights and commitment to helping us develop a new, modern and meaningful mission and vision, helped us develop a clear and actionable plan for the future.”
Wayne Sandberg, P.E.| NACE Executive Committee & Board Member, Strategic Planning Committee Chair | Public Works Director & County Engineer Washington County Public Works, MN
Strategic Planning Facilitation, Development, & Implementation
“The Alliance for Innovative Regulation was looking for a fractional chief marketing officer (CMO) to support our growing and evolving needs related to marketing, communications, branding, and event management. I reached out to Cameron Curtis, with C2 Association Strategies, to explore options and she immediately suggested we consider an organizational assessment so that she could better understand our strengths and weaknesses, assess the effectiveness and efficiency of operations, and determine opportunities for improvement. While this assessment began with a primary focus on marketing and communications, there were broader themes that developed during the process. Cameron’s leadership skills shined as she led our leadership team through a review and discussion of the recommendations from the assessment. Lastly, we engaged Cameron and her team to fill the fractional CMO role. The fractional CMO is great and has seamlessly integrated into our leadership team and day-to-day operations. I really appreciate Cameron always taking my call or text to share her perspective or help us meet the ongoing needs of our non-profit.”
Kisha Perkins, Chief Program and Business Officer, The Alliance for Innovative Regulation
Fractional Chief Marketing Officer, Logistics, Organizational Assessments, Staff Retreat Facilitation
Association management is a specialty. Cameron’s experience, knowledge and connectivity in this space is immense. She brings the ability to manage and grow an association, thus creating valuable opportunity and time for organization leaders and members to address their mission, tackle industry challenges and support one another. Cameron has the ability to lead an organization if called upon to do so. She also excels at helping leadership broaden their perspective through insight from her vast exposure to other organizations and with subtle challenges to the status quo. She is connected to a wealth of talent in all the areas of managing an association, thus she brings a diverse, experienced and loyal team to meet the needs of your association.
Douglas A. Garretson
Chair, Association of Air Medical Services - 2018-2019
President/CEO (retired), The Center for Emergency Medicine/STAT MedEvac
Cameron was an outstanding leader – as President of the Association of Air Medical Services – to work with. Upon taking over the role, she courageously jumped into attacking the desperately needed improvements to the financial performance, strategic vision, and cultural black holes created by her predecessor, and she thoughtfully and energetically attempted to create alignment within a very fractured, confused, and/or immature set of industry providers with solid data, analytics, process discipline and focus, and the result is an industry trade association - and industry itself - that has a clearer vision to a more financially viable future.
Michael Preissler
Chief Financial Officer and Chief Administrative Officer
Global Medical Response
My 40 plus year career in the air medical industry has provided me with the opportunity of working with a few outstanding professionals. Cameron Curtis is an excellent example of those extraordinary individuals. During the height of COVID and the financial stressors created during this period Cameron was unwavering in her leadership. Her strengths include internal and external messaging, financial reporting and compliance. She is a compassionate and ethical professional whom I fully trust.
Howard Ragsdale
Past Chairman, MedEvac Foundation International
Cameron combines a keen sense of strategy with a deep commitment to building teams across traditional boundaries. Her optimism and leadership promotes sustained success for her clients.
Fred Meyers, M.D., M.A.C.P.
Director of the Center for Precision Medicine and Data Sciences, University of California - Davis
Chair, Association for Clinical and Translational Science - 2019-2020
The World Congress of Interventional Oncology started as a standalone international meeting for physicians passionate about image-guided cancer therapy. When Cameron took the reins as our ED in 2016, we were a virtual organization with an educational website and an annual meeting. Within 18 months, Cameron steered us into becoming a full-fledged membership association of several hundred physicians, the Society of Interventional Oncology. We now have a growing membership base, year-round live and virtual educational programs, membership affiliations in Asia and Latin America, and millions of dollars invested in research grants and clinical trials.
Michael C. Soulen, MD FSIR FCIRSE
Professor of Radiology
Director Interventional Oncology
Abramson Cancer Center
University of Pennsylvania
SIO Board of Directors (Chair & Past-Chair, 2010-2015)
Cameron Curtis is not only an innovative leader, she is a pleasure to work with. Her timely responses establish good rapport with others as she effectively problem-solves issues, pays attention to details, listens to concerns and successfully implements strategic ideas.
Donise Pearson, MS, CCC-SLP
American Speech-Language-Hearing Fellow
Past Chair, Texas Speech-Language Hearing Foundation
Cameron has a gift for thinking outside of the box and she brings great ideas to the table. She is a good listener, communicates well and she is not afraid to give her opinion for what she believes will help your association move forward.
Robyn Martin, M.S., CCC-SLP, BCS-F
Speech-Language Pathologist
TSHA President 2021-2023
I worked with Cameron for 6 years and she served as my manager for almost 5 of those years during a crucial time in my career for professional development. Cameron was able to give me feedback in a way I could grow from it and she taught me to stop taking things personally. For lack of better words – she toughened me up! Through her guidance I became more comfortable communicating directly and not shying away from confrontation. She is also a great listener. Her office had an open-door policy and was a friendly and safe space for everyone – even if they didn’t work directly with her. She was always happy to help anyone on our teamwork through a problem or see it from a different perspective. This helped build strong relationships within her team and it extended to our clients as well. When she took on challenging clients, she was always able to quickly establish trust and confidence through her hard work and friendly demeanor. I am always in awe of how Cameron is able to balance her workload and make time for so many of her colleagues throughout the day and it’s inspiring. I would not be the planner I am today if not for Cameron’s support, guidance, and leadership.
Sarah Bookwalter, CMP, Meeting Manager, Courtesy Associates – A SmithBucklin Subsidiary
I was fortunate enough to work with Cameron while she was the Executive Director for the Texas Speech-Language-Hearing Association. While serving as Executive Director, Cameron strengthened the association and oversaw an increasingly successful annual meeting. From the beginning, Cameron was a caring and supportive leader. She has a unique talent for making everyone feel welcome and creating an environment in which each person is set up for success. She entrusted me with increasing responsibilities that nurtured my professional development and allowed me to enhance my skill set. I am grateful for the lessons I learned while working with her, and the support she continues to provide to this day. I would be lucky to have the opportunity to work with her again and am happy to recommend her as an outstanding colleague in our industry.
Kendra Speak, PMP, CMP, Meeting Coordinator, Courtesy Associates – A SmithBucklin Subsidiary
Cameron is the type of leader who makes you want to go the extra mile. I jumped at every opportunity I had to work with her because I knew she'd encourage me to flex my creativity and challenge me to grow professionally. She inspires her team to approach complex situations with innovation, and she rewards good ideas with the freedom to see them through.
I worked alongside Cameron as she launched the Society of Interventional Oncology and brought the organization to the forefront of the global cancer care community. She leveraged her own experience and her team's expertise to develop new membership, research, and grant programs. Cameron keeps her eye on the bottom line while staying true to the mission, and the result is unmatched success.
Lindsay LaForest, Marketing & Communications Project Manager, SmithBucklin
I worked closely with Cameron as a volunteer for ASAE's Meetings & Exposition Advisory Council for six years. Cameron became the chair of the advisory council and helped lead the group in developing tools and resources for team members in organizations that are part of the design, development and delivery of meetings and events. She was instrumental in helping ASAE "red team" a 40 year old event and as a consequence helped to co-create a new event designed to help organizations envision their events through a new lens. She also helped develop tools that would give insights and direction on key meeting trends: outsourcing versus insourcing; Transitioning from a buyers to a sellers market; ROI tool kit for meeting attendees; crisis communications template; Event strategic planning; and so much more. Through her time on the M&E Advisory Council, Cameron demonstrated her skills in thought leadership, innovation, communication, leadership, consensus building as well as team building. She continues to be a great model of the type of volunteer that any organization would be thrilled to have as part of their leadership community. Cameron Rocks!
Amy Ledoux, CMP, CAE
Chief Learning Officer - Retired
American Society of Association Executives: The Center for Association Leadership
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